Data Privacy Updates for Marketers in 2025
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Privacy4Marketers
Meet Our Speakers for Privacy4Marketers
Aurélie Pols
Founder of Aurelie Pols and Associates
Talk Title: From less GDPR red tape to US class actions: how is data protection and privacy risk evolving globally?
Talk Time: 12:10 – 12:50
Diogo Abrantes Da Silva
CRO Professor at FLAG
Talk Title: How to Measure Traffic on Your Website with Matomo in a GDPR World
Talk Time: 12:55 – 13:35
Richard van der Velde
Technical support lead at Cookiebot
Talk Title: Microsoft Consent Mode: What You Need to Know Before May 5th
Talk Time: 13:40 – 14:40
Jodi Daniels
Founder & CEO of Red Clover Advisors
Talk Title: Tools that are currently being target by class actions. Klaviyo, Zendesk, Hubspot, Hotjar, Clarity etc.
Talk Time: 15:00 – 15:40
James Ensor
Head of Sales UK at Addingwell
Talk Title: Server-Side Tracking for Compliant Google Ads Campaigns
Talk Time: 15:45 – 16:45
JJ Reynolds
Founder of Vision Labs
Talk Title: Use Zero Party Data: What to do Once You Have it
Talk Time: 16:50 – 17:30
Josh Silverbauer
Head Of Analytics & CRO, Partner at From The Future
Talk Title: Taming the Third-Party Vultures: A Google Tag Manager Approach to Data Control
Talk Time: 17:35 – 18:15
Phil Pearce
Founder & CEO of MeasureMinds
Talk Title: Top 10 Free Data Priavcy Compliance & Consent Tools
Talk Time: 18:20 – 19:00
Our events by the numbers
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Our past speakers
Lea Pica
Data Storytelling Trainer
Talked On: The PICA Protocol™ Prescription for Healthy, Actionable Data Storytelling
Talked At: GA4ward MKI
Julie Brade
Director of Measurement for MeasurementMarketing.io
Talked On: How to Know exactly where to optimize your user journey with GA4
Talked At: GA4ward MKI
JJ Reynolds
Founder at Mediauthentic
Talked On: GA4 Reporting Using Data Studio For Action
Talked At: GA4ward MKI
Alex Langshur
Alliance Chief Growth Officer
Talked On: GA4 in the Exec Suite: educating ahead of the looming data shift
Talked At: GA4ward MKI
Michael Patten
Data Strategist at Launch Online
Talked On: GA4 & Google Ads: Pedigree Chums
Talked At: GA4ward MKI
Charles Farina
Head Of Innovation
Talked On: Advanced GA4 Tips & Tricks
Talked At: GA4ward MKI
Fred Pike
Managing Director at Northwoods
Talked On: Tracking User Interactions in GA4 for a B2B Site
Talked At: GA4ward MKI
Jeff Sauer
Founder of Jeffalytics
Talked On: The GA4 Process Toolbox: How you can eliminate trial and error and raise the bar with your GA4 implementation
Talked At: GA4ward MKI
Zach Randall
Founder of ListenLayer
Talked On: Facing the Hard Truth About GA4
Talked At: GA4ward MKII
Chris Mercer
Measurement Marketer at MeasurementMarketing.io
Talked On: Applying a Measurement Framework to Unlock the Power of GA4
Talked At: GA4ward MKII
Alex Cruz
CEO at PenPath
Talked On: Using GA4 for E-commerce Growth
Talked At: GA4ward MKII
John Lovett
VP, Analytics & Insights
Talked On: GA4 Migration Procrastinators: There’s Still Time!
Talked At: GA4ward MKII
Sofiia Bychkovska
Lead Analytics Trainer at MeasureSchool
Talked On: 5 Ways to Leverage GA4 for PPC Marketers
Talked At: GA4ward MKII
Julius Fedorovicius
Founder of Analytics Mania
Talked On: Do’s and Don’ts of a GA4 migration
Talked At: GA4ward MKII
Glenn Schmelzle
Founder of Marketing What's New
Talked On: BigQuery: How Google Analytics 4 Integrates with the Google Cloud Platform
Talked At: GA4ward MKII
Stéphane Hamel
Graduate Teaching Assistant of FSA ULaval
Talked On: ChatGPT Unleashed!
Talked At: GA4ward MKIII
Ralph Spandl
Head of Data Visualization of Supermetrics
Talked On: User journey visualizations with GA4 data
Talked At: GA4ward MKIII
Ahmad Kanani
Founder & CEO of Siavak Analytics
Talked On: Dealing with GA Quotas in Looker Studio
Talked At: GA4ward MKII
Jim Sterne
President at Target Marketing at Santa Barbara
Talked On: Care and Feeding of Digital Analysts
Talked At: GA4ward MKIII
Navah Hopkins
Evangelist at Optymyzr
Talked On: GA4 for PPCs: The What & How of what PPCs need in GA4
Talked At: GA4ward MKIII
Matteo Zambon
Founder of Tag Manager Italia
Talked On: GA4 Secrets: best practices and technical solutions to usage and implementation problems
Talked At: GA4ward MKIII
Artem Korneev
Analytics Developer at Measureminds
Talked On: Getting to know Dataform & How to Use it with GA4
Talked At: GA4ward MKIII
Mary Owusu
CEO of Sprint Marketer & Leadsable
Talked On: The SCORE system for becoming GA4-confident
Talked At: GA4ward MK4
André Mafei
Founder of Upmize
Talked On: Democratizing Advanced Digital Analytics and GA classic mode in Looker Studio.
Talked At: GA4ward MK4
Wasim Ullah
Founder of Safia Saif
Talked On: Build Your Marketing Strategy with Google Analytics 4
Talked At: GA4ward MK4
John Woods
Director of Sharp Ahead Ltd
Talked On: Managing niche B2B PPC: What to do When You Haven’t Got Enough GA4 PPC Conversion Data
Talked At: GA4ward MK4
Kevin Swelsen
Digital Analytics & Tag Management specialist
Talked On: Digital Analytics, GA4 and the state of data privacy and tracking in 2023
Talked At: GA4ward MK4
Naomi Smulders
Data Scientist at Online Dialogue
Talked On: How to mine your customer journey from GA4 data in BigQuery
Talked At: GA4ward MK4
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